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Blacker & Reed

Selling Services

Everything we do to get you the most value from your Manhattan property sale.


Luxury Manhattan Real Estate Sales Experts

With our experience and market knowledge, we're uniquely qualified to make sure that your property sale gets you the most value. Learn more about our strategies and the tools we use to create a listing that will attract the right buyers, whether you're selling your home on the Upper East Side, in Midtown, Downtown, or anywhere else in Manhattan. Trust in Blacker & Reed.

More than eighty-five percent of buyers begin their home searches on the internet. The Coldwell Banker network has a global reach with offices in 41 countries and territories. We combine a comprehensive and finely focused marketing program with our professional management team for the entire selling process to guarantee the broadest possible reach and most lucrative sale. After extensive market research, we have selected a blend of online marketing, blogging, social media engagement, print advertising, e-blast and direct mailings, as well as strategic public relations to maximize exposure for our clients’ properties.

On our cutting-edge website, you will be able to explore properties, get to know us, learn more about a specific neighborhood, and read up-to-the-minute industry insights on our blog. Prospective buyers can utilize tools like open house planners and  interactive floor plans  to make the search for the perfect property even easier.

The intricate details, the design, the art, the craftsmanship, the light of a home – all of it lives in a state of permanence through classic storytelling and beautiful photography in Homes & Estates, the proprietary publication of the Coldwell Banker Global Luxury* program. Distributed four times a year and paired with two leading publications., Unique Homes and the Wall Street Journal, Homes & Estates offers stories of lifestyle inspiration in a range of luxury pursuits, including real estate, architecture, design, art, fashion. Culture and travel. Coldwell Banker Warburg also offers clients national media exposure with proven results through full page ads in publications like The New York Times and the Wall Street Journal.

We seamlessly market your property through an industry-leading network of consumer-facing real estate syndication portals. These affiliations instantly send your listing to hundreds of top regional, national and international sites, securing top digital exposure to potential buyers and renters across the internet.

An A1-powered social media advertising campaign specifically designed to reach the most relevant potential buyers can be run across our social media channels. Sellers also have access to a client dashboard which begins to view and track the ad’s performance in real time.

High quality photography is vital to the presentation of your listing. CB Warburg works exclusively with the industry’s leading real estate photographers and editors to beautifully capture your home’s unique selling points.

Coldwell Banker Warburg is among the most quoted industry sources in publications like The New York Times, the Wall Street Journal, The New York Observer, New York Magazine, The Real Deal and Real Estate Weekly. Our internal public relations team promotes our exclusive properties for any and all relative real estate trend stories.

The RealVitalize program helps sellers make home improvements and repairs to prepare their home for sale. RealVitalize covers the upfront costs and gets paid pack when the listing sells. No hidden fees, interest or markups.

Work With Us

At Blacker & Reed, we bring innovative marketing ideas, experienced negotiation skills, and bespoke client service. We go to any lengths to find the perfect fit for our clients. If you're buying or selling a luxury home in Midtown, the Upper East Side, or Downtown Manhattan, we'd be honored to work together.

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